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Category: Case Studies

What Fonda Did in the Clinic to Allow Brad to Focus on His Business

Paul Gough | 5th July 2022
What Fonda Did in the Clinic to Allow Brad to Focus on His Business

Meet Fonda, the friendly face and voice of Brad’s company Time and time again the message is clear: the importance of a great Front Desk Superstar cannot be underestimated. A smile and an understanding with patients form a bond and, as you saw at our recent Mastermind Event, business is all about lifetime customer value.Read More…

What Derrick’s Front Desk Did to Bring in 25k Extra per Month

Paul Gough | 22nd June 2022
What Derrick’s Front Desk Did to Bring in 25k Extra per Month

At our recent Mastermind event in Florida, Derrick Hines was named Business Genius.   It’s an honor bestowed on a member who has proved to be a success, someone who has grown both personally and professionally and who has enjoyed growth as a result of being part of this thriving community.  Derrick, of Acadiana Pain andRead More…

No Longer a Slave to the Treatment Table after He Built a Business and Stepped Back

Paul Gough | 8th June 2022
No Longer a Slave to the Treatment Table after He Built a Business and Stepped Back

For Tim Madsen, it’s not only business that is on an upward curve, so too is his outlook.  As he is able to step away from the treatment room, he feels refreshed, his mind clearer on his vision.  He said: “I feel my outlook has changed and my health is a lot better since cuttingRead More…

Wowing Patients on the Front Desk: What Ella is Doing to be an INSTANT Success

Paul Gough | 25th May 2022
Wowing Patients on the Front Desk: What Ella is Doing to be an INSTANT Success

“Our front desk person is essential to the success of our business. She is the first point of contact from incoming calls. If she does well with the calls to build trust and show value in what we do, we have a very warm lead coming for a DV.”  For Michael Chin, of P3 AthleticRead More…

‘My Best Months Ever, After Raising Rates’ – Without Any Patient Pushback

Paul Gough | 11th May 2022
‘My Best Months Ever, After Raising Rates’ – Without Any Patient Pushback

Raising rates has become a fundamental principle.   Every member of this community who has done it has reaped the rewards. Remember Paul’s outlook: Don’t give a champagne service for lemonade prices.  Value yourself correctly. Don’t undersell your services and professionalism.   In this interview, Steven Alexander has had no pushback to his increase and hasRead More…

Matt’s Story of Success: Record Breaking Weeks & Best-Ever Months

Paul Gough | 28th April 2022
Matt’s Story of Success: Record Breaking Weeks & Best-Ever Months

Only SIX months into 2021 and it became a quite a successful year for Matt Calhoun.  Record weeks and months, new staff additions, less hours in the treatment room and expanding into extra – and much-needed! – space.   For, based in Fredericton, NB, Canada, business is, well…. Dynamic!  Matt is a big part of Paul’sRead More…

How to Get the Confidence to Restart Your PT Business, Even After Financial Hardship

Paul Gough | 2nd March 2022
How to Get the Confidence to Restart Your PT Business, Even After Financial Hardship

Keith Sullivan has been in business since 1998. Now he owns a thriving clinic, and has just enjoyed his best month ever. Thanks to the 4% Club, Keith has been able to reshape his outlook, and, from a position of strength, he can see the huge improvement he has made. He admits that being partRead More…

Why You Need to be a Part of a Community to Grow Your Business

Paul Gough | 16th February 2022
Why You Need to be a Part of a Community to Grow Your Business

Misha Price has a big ambition: to grow to a million dollar clinic by 2024. With the guidance and coaching available within Paul’s World, both from Paul and his team, there’s every confidence he will smash through his target. He appreciates the no-nonsense, straight talking approach – “Direct, no bullshit, and tells the truth” –Read More…

How to Get Referrals – the RIGHT Way – and Generate More New PT Patients

Paul Gough | 1st February 2022
How to Get Referrals – the RIGHT Way – and Generate More New PT Patients

Patient referrals are one of the main sources of new leads for many Physiotherapy Clinics. At the Paul Gough Physio Rooms (PGPR) we’ve recently launched a fantastic referral letter campaign for new patients, across all 4 of our clinics. Amazingly we’ve been able to celebrate success already… after instantly securing our first referral from theRead More…

How to Hire a PT Front Desk Superstar – Even if You Are Nervous and Know Nothing About Recruiting

Paul Gough | 17th January 2022
How to Hire a PT Front Desk Superstar – Even if You Are Nervous and Know Nothing About Recruiting

  A Front Desk Superstar is a vital cog in your business. Someone who interacts with patients, is the first point of contact when a potential client gets in touch, and an individual who can be relied on. Getting the appointment right is of huge importance. David Stejdan, of Empire Sports PT And Rehabilitation, NY,Read More…

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