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Category: Case Studies

‘My Best Months Ever, After Raising Rates’ – Without Any Patient Pushback

Paul Gough | 11th May 2022
‘My Best Months Ever, After Raising Rates’ – Without Any Patient Pushback

Raising rates has become a fundamental principle.   Every member of this community who has done it has reaped the rewards. Remember Paul’s outlook: Don’t give a champagne service for lemonade prices.  Value yourself correctly. Don’t undersell your services and professionalism.   In this interview, Steven Alexander has had no pushback to his increase and hasRead More…

Matt’s Story of Success: Record Breaking Weeks & Best-Ever Months

Paul Gough | 28th April 2022
Matt’s Story of Success: Record Breaking Weeks & Best-Ever Months

Only SIX months into 2021 and it became a quite a successful year for Matt Calhoun.  Record weeks and months, new staff additions, less hours in the treatment room and expanding into extra – and much-needed! – space.   For, based in Fredericton, NB, Canada, business is, well…. Dynamic!  Matt is a big part of Paul’sRead More…

How to Get the Confidence to Restart Your PT Business, Even After Financial Hardship

Paul Gough | 2nd March 2022
How to Get the Confidence to Restart Your PT Business, Even After Financial Hardship

Keith Sullivan has been in business since 1998. Now he owns a thriving clinic, and has just enjoyed his best month ever. Thanks to the 4% Club, Keith has been able to reshape his outlook, and, from a position of strength, he can see the huge improvement he has made. He admits that being partRead More…

Why You Need to be a Part of a Community to Grow Your Business

Paul Gough | 16th February 2022
Why You Need to be a Part of a Community to Grow Your Business

Misha Price has a big ambition: to grow to a million dollar clinic by 2024. With the guidance and coaching available within Paul’s World, both from Paul and his team, there’s every confidence he will smash through his target. He appreciates the no-nonsense, straight talking approach – “Direct, no bullshit, and tells the truth” –Read More…

How to Get Referrals – the RIGHT Way – and Generate More New PT Patients

Paul Gough | 1st February 2022
How to Get Referrals – the RIGHT Way – and Generate More New PT Patients

Patient referrals are one of the main sources of new leads for many Physiotherapy Clinics. At the Paul Gough Physio Rooms (PGPR) we’ve recently launched a fantastic referral letter campaign for new patients, across all 4 of our clinics. Amazingly we’ve been able to celebrate success already… after instantly securing our first referral from theRead More…

How to Hire a PT Front Desk Superstar – Even if You Are Nervous and Know Nothing About Recruiting

Paul Gough | 17th January 2022
How to Hire a PT Front Desk Superstar – Even if You Are Nervous and Know Nothing About Recruiting

  A Front Desk Superstar is a vital cog in your business. Someone who interacts with patients, is the first point of contact when a potential client gets in touch, and an individual who can be relied on. Getting the appointment right is of huge importance. David Stejdan, of Empire Sports PT And Rehabilitation, NY,Read More…

What You Need to Do to Up Your Game in 2022 If Your Practice Still Isn’t Growing

Paul Gough | 5th January 2022
What You Need to Do to Up Your Game in 2022 If Your Practice Still Isn’t Growing

Opening a new PT practice in the middle of a pandemic may appear to be a different sort of plan. With the extended 12-week New Patient Accelerator Program at hand, success has followed for Maureen O’Keefe. Based in Grand Rapids, MI, Purple Mountain PT opened in July 2020. After coming through the rest of theRead More…

How To Increase Your Clinic’s Revenue By 200% | PT Success Story

Paul Gough | 22nd December 2021
How To Increase Your Clinic’s Revenue By 200% | PT Success Story

Eric Wallace has enjoyed great success in 2021 – he is 200% up year on year! Based in Appleton, WI, Motus RX Physical Therapy helps active people move confidently and feel young without medications, injections or surgeries. Eric joined the 4% Club last year and in little over 12 months, his outlook and business hasRead More…

How To Get Your Ads To The Top Of The Google Search List | PT Success Story

Paul Gough | 8th December 2021
How To Get Your Ads To The Top Of The Google Search List | PT Success Story

Leslie Abrahams joined our  Private Practice Marketer Program in May 2020, right after Covid hit. He knew that with the uncertainties around him, he needed to do what he could to keep his business going. Bodies Under Construction has 4 clinics across the south east of England. It hasn’t been an easy journey. There wereRead More…

How To Bring In 36 New Patients Every Month | PT Success Story

Paul Gough | 24th November 2021
How To Bring In 36 New Patients Every Month | PT Success Story

There are so many different facets to the 4% Club that you can’t fail to progress and grow as part of it. Less work for more profits: it’s a great game plan. Rebecca Yu, of Royal Therapeutics Treatment in Burnaby, BC, Canada has just enjoyed her best month ever. She has stepped back from treatmentRead More…

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