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Running Facebook Ads is one of THE most important ways for savvy physical therapy clinic owners to attract new patients and grow their business. The most important thing to remember is that Facebook’s marketing strategy is always changing. It’s important to keep up to date on everything Facebook related as best you can as youRead More…
Misha Price has a big ambition: to grow to a million dollar clinic by 2024. With the guidance and coaching available within Paul’s World, both from Paul and his team, there’s every confidence he will smash through his target. He appreciates the no-nonsense, straight talking approach – “Direct, no bullshit, and tells the truth” –Read More…
So here we are already exactly 50% of the way through February… and 50% of the way through the first quarter of 2022. How is it going for you? What I’ve realized from working with clinic owners like you is that many simply don’t know how it’s really going. Sure, they’ve got their ownRead More…
A regular question I get asked is: “Do you ever run out of content to post about for Paul Gough Physio Rooms?” My answer is a simple one: No. We make the most of every piece of content, repurposing and distributing it under different headlines and positioning it in slightly different ways, multiple times acrossRead More…
Patient referrals are one of the main sources of new leads for many Physiotherapy Clinics. At the Paul Gough Physio Rooms (PGPR) we’ve recently launched a fantastic referral letter campaign for new patients, across all 4 of our clinics. Amazingly we’ve been able to celebrate success already… after instantly securing our first referral from theRead More…
If you’re a physical therapist, hiring a marketing assistant for your clinic might feel like a daunting task. You are extremely skilled in physical therapy. You know what to do if someone comes in with pain to help them feel better, but you don’t know the first thing to do when it comes to marketingRead More…
A Front Desk Superstar is a vital cog in your business. Someone who interacts with patients, is the first point of contact when a potential client gets in touch, and an individual who can be relied on. Getting the appointment right is of huge importance. David Stejdan, of Empire Sports PT And Rehabilitation, NY,Read More…
One of the questions I get asked the most from clients is about recruitment…. How do we do it? How long does it take? What is the accountability and training like once they start? How do you create a scorecard? In our company, and in others you might admire, you see the great and theRead More…
Throughout our time of managing paid search campaigns, with Google, You Tube, Bing and a sprinkle of Yahoo being the most prominent, our Private Practice Marketer agency hears time and again about clients struggling to run their own Paid Search Campaigns, with a big budget spent with limited success. Paid search advertising offers a rapidRead More…
Eric Wallace has enjoyed great success in 2021 – he is 200% up year on year! Based in Appleton, WI, Motus RX Physical Therapy helps active people move confidently and feel young without medications, injections or surgeries. Eric joined the 4% Club last year and in little over 12 months, his outlook and business hasRead More…
