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In October 2016 when my wife was 3 months pregnant with our first son, I made the decision to quit my full-time stable job with benefits to start a company with a business partner. With inspiration from Jarod Carter, my business partner and I were planning to create a cash-only PT practice aimed at treatingRead More…
Hey there, this is Paul Gough, author of the best-selling book on marketing for physical therapists, The New Patient Accelerator Method, and in this article, I am going to answer a very common question that I get asked by physical therapists like you: How do I get patients for my physical therapy practice?” The answer,Read More…
I started Body Motion Physical Therapy in September 2017. 3 months after I delivered my second child (2 kids under 2). I knew I was sick of home health and was craving to see outpatient clients again and wanted to get back to doing women’s health. Staying home wasn’t an option but outpatient didn’t payRead More…
Today we’re going to answer a very important question, a common question that many physical therapy business owners have: How do I market myself as a physical therapist? I have been marketing myself and my business for over a decade now. I run a private cash pay business in the United Kingdom that is competingRead More…
We officially launched Roscoe Physiotherapy Co in the fall of 2017. In the months leading up to it, we had channeled all our extra time and energy into making this vision a reality. We both left our jobs that year and decided to go all-in on this ‘all or nothing” idea. We had also takenRead More…
In our New Patient Accelerator Program we show you everything you need to know to market your clinic, including setting up your Facebook Ads. So, in this article, I wanted to help you hit the ground running by making sure your ad account is set up and ready to go. Believe it or not, someRead More…
When Travis Perret started with Google Ads, the world was a different place pre-COVID. It’s proved a decisive decision. Previously, Exercise Therapy would mainly attract patients through live events, client referrals and introductions from other practitioners. They would visit local businesses, talk things over with their employees and discuss their problems and how to overcomeRead More…
The most recognizable truth is that each and every physical therapy practice is unique. You have unique demographics, unique therapists providing care and customer service, and unique personalities throughout the office. That being said, all private practices require the same fundamentals to run successfully. Here are Five Fundamentals Necessary for a Successful PT Business, anywhereRead More…
Life, for Matt Calhoun, has admittedly became a lot easier since he started using Google Ads. “I did it myself for over a year and had some success with increased leads, but I didn’t know what I was doing,’’ he told us. “I didn’t know how to properly measure my success, how to adjustRead More…
A Step-By-Step Walkthrough Of Getting The Statistics You Want On Your Infusionsoft Dashboard For those of you who are using the CRM, Infusionsoft, you should know by now the power of Tags – if you don’t currently use Infusionsoft, you should check out Paul’s Infusionsoft training, as a matter of urgency! In the Paul GoughRead More…
